Posting to Facebook is pretty simple. You share a quick business update, maybe a new photo of your work and then call it a day. Think back to the last post you shared. What value did it provide your audience? How much engagement did it receive? Did it display a...

If you’ve been in business for a while without a website, congratulations to you. That’s difficult, and in some industries, unusual! But while your business might be humming along without the most important marketing tool out there, you should still consider the money...

Generally speaking, your website should be on as many social media platforms as possible. But we know that business owners are busy people, and you might not have time to manage all sorts of different pages.

Are you in the process of getting a website and thinking, “What are the key things to include on my website?” Already, you’re asking a great question.

There are more than 1.6 billion registered websites on the internet. That makes it more difficult than ever to gain traction organically. To compete for customers and visitors, we’re spending more money than ever on online advertising, through platforms such as Google...